Our product is an app made with the goal to motivate users to help reduce litter in public areas. Users can pick up a specific number of litter in a day and send in photos or videos of proof which will earn them myEko Points that can be traded at government run stores for discounts.
The neighbourhood that we used as our focus was Seapark. After conducting surveys with some residents from the community, the problem we decided to focus on is the problem of littering, which is caused by unaware residents who don't understand the severity of littering, as well as the lack of readily available bins in the neighbourhood. After brainstorming, our proposed product is an application made with the goal to motivate users to help reduce litter in public areas. With the use of the application, users can pick up a specific number of litter in a day and send in photos or videos of proof, which will earn them myEko Points that can be traded at government run stores for discounts. This application is aimed to be a user-friendly application for people of all ages and this would be one of its strengths. By having this app, it could also help in raising the users’ awareness of environmental cleanliness as they pick up litter in their daily life. Moreover, this application is planned to be supported and funded by the government, hence it has a great opportunity to be further developed and used in other communities.